Diploma in Digital Marketing & E-Commerce - Batch 23
Program Courses
1. Social Media Marketing
This course will cover the following platforms:
- Facebook Marketing
- Youtube Marketing
- Instagram Marketing
- Twitter Marketing
- Google Marketing
- Linkedin Marketing
2. Business Intelligence
- Understand the business intelligence workflow from end-to-end
- Blend and transform raw data into beautiful interactive dashboards
- Hands-on sessions will be conducted with state of the art BI tools (PowerBI, Tableau etc.)
- In this course, participants will also implement the BI solution in the industr
3. eCommerce Business
- Hands on experience of Shopify & WooCommerce
- Participants will learn how to use Drop shipping for their online business
- In this course, participants ecommerce business will be launched
4. Amazon FBA
- Start your business to sell on Amazon
- Account Opening
- Product Searching
- Finalizing the Vendor
- Order & Create your own Brand
- Product Launch
- Amazon Page Optimization
Program Fees
Step 1: Applicant Fees is PKR 1,000/- (Final selection will be done after the interview)- Non-refundable.
Step 2: Then your interview will be scheduled.
Step 3: After selection, you can pay PKR 90,000/- OR PKR 120,000/- with 2 or 3 months installments.
Note: No refunds will be issued once the classes have commenced.
Duration
- Four Months
- Starting from Aug 23, 2025
- Last Date to Apply Aug 20, 2025
- Days & Timings Saturday 10:00 am to 5:00 pm (break is from 1:00 pm to 2 pm)
Target Audience Criteria
Fresh Graduates, Marketing Assistants/Officers, Sales Personnel, IT Personnel, Marketing Managers interested in learning how to incorporate digital marketing and strategies into their current strategy.
Eligibility Criteria
Candidates preferably having a bachelor’s degree or currently enrolled in a bachelor’s degree program are eligible to apply.
FAQ
If a student is registered on a certain batch then he/she cannot transfer to another batch.
Trainers Profile
Dr. Imran Batada
Dr. Imran Batada is a seasoned leader with over 24 years of experience driving organizational strategy, policy development, digital innovation, and research excellence. Currently serving as the Chief Digital Officer & Director Center of Information & Technology at IoBM, he previously held the position of CIO & Director Center for ICT at IBA Karachi.
Dr. Batada is the author of “Digital Pakistan,” a roadmap for the government, industry, and academia for digital transformation. He is a respected industry leader on the topics of digital transformation, innovation, and leadership and is frequently invited to speak at conferences and events.
Dr. Batada has provided consultancy services to private and public sector organizations, and is also a well-known educator who has taught at various prestigious universities in Pakistan.
Dr. Batada is committed to giving back to society. He founded the Sindh Research Incubation Centre (SRIC) and partnered with government and donor agencies to launch youth training programs. Under his leadership, over 10,000 students have been trained, boosting Pakistan’s freelancer economy and contributing to GDP growth.
Dr. Batada’s expertise and leadership in technology have earned him numerous accolades, including the World CIO 200 Awards (LEGEND) by the Global CIO Forum from 2020 to 2024 and the Living Legend Excellence Award by Ideal Excellence Award in 2018. He has also served on various boards, including FPCCI, P@SHA, PAFLA, ICAP-DAAB, and PIPFA.
